Our team of certified Salesforce, Snowflake, Tableau, and MuleSoft experts, with decades of industry experience, is made up of uniquely skilled leaders who have devoted themselves to customer engagement, data science, and strategy consulting, as well as specific industries and technologies.
We accelerate ad sales by providing a single platform from pipeline to delivery. Whether you sell upfronts, scatter market, or both, you can understand booking comparisons YoY and comparisons, and shed light on the key insights you need to increase efficiency, YoY and collaborate effectively, and maximize .
Enabling self-service advertising to systems like Dan Ads not only makes the sales cycle more efficient and opens up inventory to businesses that wouldn’t otherwise buy it — it also deepens advertiser trust with quick insight into campaign performance
With our ad inventory management and operations solution, you can optimize ad space usage, valuablegenerate more revenue, enhance user experience, and reduce operational costs while gaining valuable insights from first- and third-party data and protecting user privacy and complying with regulations.
Get the solutions you need to shed light on key insights to increase efficiency, collaborate effectively, and maximize ROI for you and your teams.
One of the world’s foremost video on-demand businesses needed insight into their ad sales team’s effectiveness. They lacked visibility into pacing to goals and insights on advertiser/agency performance, as well as limited visibility to key changes affecting their book of business and corresponding goals.
Through a persona-based “path of inquiry” workshop and the deployment of universal analytics for multiple vertical markets and account analytics (e.g., analytics identifying quarterly measurement against the previous year’s commitments, fulfillment upfronts, industry comparisons, and buying and planning agency contributions), we empowered their ad sales team to know more, win bigger, and plan effectively.
We’re here to help you do more with your data — whether it’s advising you on your journey, implementing new technology, or elevating your existing solutions.
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